Austin Game Dev Association – 2016 Retrospective and 2017 Plan

Austin Game Developers Association (2)



Come join the Austin Game Developers Association (IGDA Affiliate) for an evening of fun and networking at Mr. Tramps. We’ll review the events we held in 2016 and talk about our plans for 2017. Future events include: the second annual Austin Game Showcase, a potential return of the Game Dev Picnic, an upcoming workshop by an AMLAW 200 firm to help indie devs with their legal needs, our plans for SXSW and more.

6:30 PM – Doors Open / Networking
7:00 – 8:00 PM – Presentation by Austin Game Devs (2016 Retrspective / 2017 Plan)
8:00 – 9:00 PM – Q&A / Networking

What we’re looking for help with this year from volunteers:

* Website coordinator
* Event content writer
* Event planner / manager
* Fundraising coordinator
* Organization outreach
* Austin Game Showcase
* SXSW Booth
* AGD Picnic
* Member, Steering Committee

First round is on us!

Austin Game Devs is a volunteer run and donation supported organization focused on helping great game developers make great game companies. We hold monthly high-impact events on the biggest topics facing indie studio heads. Last year we held events on strategic planning, financial management, game production and marketing among others. Everyone is welcome to attend and our events are 100% free.

Partnering With Publishers in the Age of Self-Publishing


In today’s age of digital publishing, video game developers are no longer required to partner with publishers to get their games to customers. That said, successfully bringing a game to market requires a LOT of work that is outside of game development, which is why a number of independently-funded developers still choose to work with publishers. This session will discuss the publisher/developer relationship, what makes those relationships work and what each party can bring to the table in order to launch and promote games to their fullest potential.


• Elizabeth Howard :: VP of Publishing at Aspyr Media
• Kellen Kincaid :: Business Analyst
• Michael Blair :: Sales Manager


• The event will take place at WeWork University Park on the 7th floor of the building in the Lounge area
• Free parking is available via the parking garage attached to the east side of the building
• Enter through the building’s 1st floor lobby, take the elevator to the 7th floor, and sign in at the Lounge area just past the elevator landing

Austin Game Devs – Marketing Panel: Breaking Through the Noise and Building Loyal Fans


Austin Game Devs, your local IGDA affiliate, is excited to bring a panel event that impacts all aspects of game development: AGD’s Marketing Panel: Breaking Through the Noise and Building Loyal fans!

Some people just want to make games- others want to make great games that actually make it to the hands of customers. Learn what it takes to market your game, brand your studio, acquire a fanbase, foster loyalty, and garner media and industry attention. We’ll talk about how to differentiate your game from the competition and what you need to know to break through the noise. We’ll also discuss how your audience is your most powerful asset in generating buzz and what simple things you can do (starting tomorrow) to get paying customers on board to play (and pay) for your game!

Bring a pad and paper, because we’re going to have a lot of great tips and tools you won’t want to miss out on!

Free parking is available at The Domain; we recommend the Macy’s parking lot!

Our panel of experts in game development and advertising include:


Yvonne Tocquigny – Yvonne Tocquigny Branding Group

Yvonne is the founder of Tocquigny, an internationally recognized digital marketing firm located in Austin, Texas. In 2015, Tocquigny was purchased. Today, Yvonne runs a new brand consultancy for emerging companies called Yvonne Tocquigny Branding Group. This firm helps companies that want to grow to create differentiating messages, go to market strategies, and memorable brand images. Yvonne Tocquigny is an investor and mentor for startups. She is a Founding Partner and lead mentor with the Capital Factory, an Austin incubator for companies that draws business talent from across the country. She is also an investor and mentor with the ATX fund. Yvonne can be reached at


Autumn Taylor – Phaser Lock Int.
Autumn Taylor is the Media Director for Phaser Lock Interactive, an Austin-based virtual reality video game development company. The company recently launched their first game, Final Approach, for the HTC Vive and plans to release the game for Oculus Touch and Playstation VR. She graduated from the University of Texas at Austin with a degree in Public Relations and concentration in Advertising with Texas Media. She has worked with a broad range of technology clients and found her place in the virtual reality industry through her involvement with personal game development and the Austin indie game community. In addition to her work with Phaser Lock Interactive, she is also an organizer for VR Austin and contributes to local VR community-building efforts, advocating for women and diversity in the video game and virtual reality industries.


Deborah Beckman – Certain Affinity

Deborah Beckman is the Marketing & PR Director at game developer, Certain Affinity. Deborah’s 10+ years of experience in marketing various forms of entertainment, including cable network (G4TV), TV shows (American Horror Story, X-Play, American Ninja Warrior), films (The Wolverine, The Secret Life of Walter Mitty), comic books and games. Her experience runs from digital / social, grassroots, fully integrated campaigns, events and paid media. She has fantastic insight in how game studios can promote their brand/studio/product when you may not be able to discuss the product specifically. She is no stranger to working with influencers and partnering with top consumer brands/publications for cross promotion!


Cy Wise – Owlchemy Labs

Cy Wise is a games industry generalist, consultant, and sociologist residing in Austin, TX. A ten-year games industry veteran, she has worked on multiple VR titles including Owlchemy Labs’ multi-platform, room-scale title, Job Simulator as well as award-winning AAA MMO games. A graduate of UT Austin, she studied Sociology with a specialization in video game communities, and digital tribes. When she is not professionally managing VR communities, she is casually managing VR communities as a co-organizer of VR Austin. She is currently Owlchemy Labs’ multi-hat-wearing designer, marketer, writer, and community wrangler, colloquially called “Owlmancer.”


Seraphina Brennan – Trion Worlds

Perpetually surrounded by games of all types, Seraphina Brennan is the Senior Community Manager of Trion Worlds’ Austin, TX office. Armed with a psychology degree and a passion for gaming, Seraphina has been involved in a variety of titles in her career including The Lord of the Rings Online, Batman: Arkham City, the F.E.A.R. Franchise, and her current love, ArcheAge. Her work has spanned community management, creative writing, game design, in-game event coordination, livestream production, and more. Seraphina has been turning heads and helping define best practices in leading large web communities through engagement and retention campaigns through social media, community forums, and in-game community activities.

Resume Roast


Students and new entrants to the video game industry, come sharpen your resume by getting it roasted by some of the top industry veterans in Austin. Submit your resume by *EXTENDED* September 14th, for a chance to have it roasted. The first 40 resumes will be sent back with detailed notes on how to improve your resume. 5 will be chosen to be reviewed on stage by a live panel of reviewers. These “Roasters” will be breaking them down and building them back up. All in a funny lighthearted fashion that will seriously up your resume game.

Send your resume to the email address below.  If you want feedback, but don’t want to be roasted, just say so in the body of your email.   If your resume is selected to be roasted by the panel, all identifying info (name, email, address) will be removed.

Submission details:
Subject Line: Resume Roast
Document Format: Word Document. NOT a PDF
Deadline for Resume Submission: September 14th

Event: September 19th on UT Campus; Doors open at 6:30 PM – panel starts at 7:00

PARKING: San Jacinto Parking Garage

Austin Game Dev Company Showcase

Game Plan Entertainment is hosting the Austin Game Devs Showcase on August 7th sponsored by Meretz!

Awesome collection locally made games set up for demos, along with 8 VR demo stations! There is a room full of 8 gaming consoles, along with a cool arcade of 30+ games set to free-play!
Meretz has offered to sponsor free drinks and food for the event, and they will be there to show off their awesome technology that transforms your physical activity into a virtual currency which you can spend in your favorite games!

There are a few slots left for demos! If you are a developer who would like to show off your work, please email

See you all there!

Thank you to our generous sponsors and coordinators: Meretz Gaming Fitness and Game Plan Entertainment!

Escape Developer Hell Down the Fury Road – Visioneering: Indie Dev Strategic Planning Workshop


Austin Game Devs will be hosting a free  “Visioneering” workshop, facilitated by the ZFactor Group ( for indie game studios, game company founders and game teams of all kinds.

· Are you stuck in development hell?

· Have you been unable to get your team working on the right things at the right times?

· Do you have a plan on how to make money and scale?

· What is “Visioneering?”

It begins with the questions: (1) what does success look like? and (2) what is our desired future state? Working backwards from these goals, workshop attendees will use the Z-Factor methodology to identify their path forward to success. At the end of the workshop, attendees will have a plan of action!

As a workshop, to get the maximum benefit, we will be asking for small indie teams (2-5 participants, though your studio can be larger!) to attend as a group, with either a game design in mind or live or ready to launch. Teams interested in attending should apply at with their team members names, roles, game name, and company name.

If you don’t have a team or a game yet, you can still attend! We’ll have seating for those who just want to attend and learn about the Z-Factor Visioneering method. Please RSVP via our page so that we can accommodate you!

Event will be on 29 June starting at 6:30 at We Work University Park and workshop will end at 9:00 pm.

About the Facilitators:

The ZFactor Group (, provide business acceleration support to SMBs and are the pioneers of the concept of “executives-as-a-service/”. They will be hosting and facilitating this free “Visioneering” workshop valued at $1,250 when provided 1:1 to company teams. The ZFactor Group team has real-world business builder experience and are eager to inspire new thinking for achieving growth, navigating change and overcoming crisis in your new game studio!

The Video Game Producer’s Chair


O.K., SXSW is over. You have caught up on your sleep and killed off the hangovers. Onto the next big thing!
Join us for an amazing evening at our Austin Game Devs co-sponsored Video Game Gamers Unite! Meeting on April 14th., from 7pm – 9pm and our traditional Afta’ Party at Buffalo Billiards.
The April Video Game Makers Unite! Meeting is being co-programmed with the Austin Game Devs (the Austin affiliate of the IGDA) and will focus on the role of the video game producer. All aspects of a game’s production ranging from ideation, funding, game design and development, operations and getting the game out the door, published, marketed and discovered. What skills do they need to have and how do you get to be one?

The Game Producers Chair: Top Austin Game Producers Panel

Thursday, Apr 14, 2016, 7:00 PM

Capital Factory
701 Brazos Street #1601 Austin, TX

66 Gameristas Attending

The Video Game Producer’s Chair: Panel with Top 4 Austin Game ProducersThursday, April 14, 7pm – 9pm, Capital Factory & Buffalo Billiards Afta’ PartyO.K., SXSW is over. You have caught up on your sleep. Killed off the hangovers. Flossed between your ears.  Onto the next big thing!Come play full out and join us for an amazing evening at our Austi…

Check out this Meetup →

Visit to the Art Institute


Back in February, I was pleased to have the chance to speak to students of the Austin Art Institute about the challenges and excitement of working in the video game industry.  Lots of great questions and interest!  Looking forward to seeing them join the community of Austin game developers in the coming years.

Thanks to Kathy Amell, and Josh Russell, current president of the AI chapter of the International Game Developers Association for putting the event together!